Helping Italy's 3rd broadcasting company to establish an umbrella brand for their 7 free to air channels.
Helping Discovery Italia to establish an umbrella brand for their free to air channels, and to stand out as Italy's 3rd broadcasting company.
As part of Discovery Italia portfolio strategy, a comprehensive set of styleguides was created to for each individual channel brand.
These documents provide extensive, detailed and coherent guidelines to consistently communicate the brands across multiple media, including broadcast, print and digital.
Thanks to the outstanding work of Milan based studio jekyll & hyde, the styleguides were designed to be easily browsed both on computers, tablet and print.
Discovery Italia - Milano - © Copyright 2015
Logo and theatrical posters for Mental, the critically acclaimed dramedy series created by Aleksandr Doulerain.View Project
Redefining the design strategy of the flagship entertainment channel of the media holding.View Project
A collection of logos and wordmarks developed throughout the years.View Project
Everyday life can be extraordinary, if you look it through the eyes of Real Time.View Project
Helping Italy's 3rd broadcasting company to establish an umbrella brand for their 7 free to air channels.View Project
Rebranding the first native digital channel on free to air market.View Project
Refreshing one of most beloved youth brands across 60 countries.View Project
Launching world class film company free to air TV channel and establishing an international brand for the small screen.View Project